REPUTABLES IS A HANDMADE CLOTHING BRAND CREATED BY THESA BLONDE. ALL FABRICS ARE SUSTAINABLY SOURCED AND GARMENTS ARE MADE OF DEADSTOCK AND LEFTOVER FABRICS. THE BRAND IS KNOWN FOR ITS BESPOKE JACKETS. REPUTABLES SEES THE JACKET AS A CANVAS TO PAINT ON AND THE MOST INTRINSICATE DETAILS AND DECORATIONS ARE MADE WITH SCRAPS AND OTHER MATERIALS WHICH HAD BEEN THROWN.

I DEVELOPED THE CONCEPT FOR THIS VIDEO BASED ON THE EXTRAVAGANCE AND THE EXPLOSION OF COLORS IN THE BRAND’S CLOTHING. I PLAYED WITH A CONTEMPORARY INTERPRETATION OF THE LAST SUPPER WITH A GROUP OF YOUNG PEOPLE IN VARIOUS SITUATIONS MERGING ALL IN ONE PLACE. THIS PLACE BECOMES A HEAVEN WHERE THEY CAN ESCAPE FROM REALITY AND THEIR DAILY ROUTINES. IN THIS WAY, THE FOOD IS NOT FOOD BUT PIECES OF CLOTHING AND THEY ARE FREE TO EXPERIMENT WITH IT AND EVEN START A “FOOD BATTLE” BECAUSE OF A SIMPLE BUTTON (leitmotif)